Blog
Ten Questions to Ask About ONE Platform
Choosing the right technology can be complicated. To that end, it’s important to be prepared by understanding the basics of the technology -- and having a few tough questions at the ready.
Dealer-FX Wraps NADA 2019
Dealer-FX celebrated an upbeat and successful NADA 2019, thanks to the popularity of ONE Platform, and debuts like the Sales2Service mobile solution.
Using Technology to Turn Show and Tell into “Show and Sell”
Using digital images and video to show needed service is just the start of what technology can do in terms of showing a customer the true and urgent service needs of their vehicle. Today, software is available that accesses data from the VIN, dealership management system and automaker database.
Automotive News: Magic Toyota Uses Fixed Ops Technology to Boost Sales
Imagine knowing exactly what a customer needs – and how to present it to them – before they even get out of their car. It almost sounds too good to be true, right? But it's not. In fact, a recent Automotive News article shows just how real it is – and then some.
Automotive Retail: What’s Hot, and Not, for 2019
Every turn of the calendar sees its share of new technology solutions and ideas. It’s an incremental evolution of technology and human advancement, the process of which washes out the bad ideas and strengthens solutions that offer value to customers, dealers, and shop owners.
Thinking Forward about the Exceptionally Exciting Future of Automotive
Thinking forward through today’s demand for faster and better service – and to tomorrow’s promise of more powerful solutions – is a critical component in analyzing how dealerships should be positioning technology.
Visit Dealer-FX at NADA2019
The NADA Show Expo is the auto industry's premier marketplace of products, services and technologies specifically targeted to franchised new car dealerships. The Dealer-FX Team will be at the NADA 2019 Expo in San Francisco, January 25-27, 2019, in booth #3625S to demonstrate the features and benefits of ONE Platform to OEMs and dealers.
Three Simple Ways Digital Marketing Can Make a Difference to Your Service Drive
Every day, customers come and go through the dealership service drive, the happy result of effective sales and digital marketing efforts that span all aspects of your business. Increasingly, that flow of business is dictated by online activity. Indeed, according to Google, 4-in-5 customers use search engines to find information before making a purchase decision […]
Whitepaper: Is Your Service Department Ready to Deliver on New Customer Expectations?
In today’s digital world, customers are connected and in control, so it’s no surprise their expectations have changed. To keep customers happy and coming back, dealerships need to think differently about technology, customer touchpoints and service department culture. Service departments should be customer-focused and process-oriented, and leverage technology that allows the entire service department to be connected. […]
NADA 2019 Workshop Preview: Greg Dryden Shows How to Improve Service Department Effectiveness
Your service department is the foundation of the dealership. In fact, according to the National Automobile Dealer Association (NADA), 2018 mid-year service and parts sales are up by $1.65 billion when compared to 2017. That usually means that advisors are busy writing orders, and service bays are humming with profitable work. As a result, now […]
Automotive Tech and Trends Round Up: Is Now the Time for a Service Save?
The days are getting shorter, the air crisper, and playoff baseball is at hand. Which means there’s one question on everyone’s mind: Is this when new vehicle sales start to slide, and the Service Department comes in from the bullpen for the save? The answer, apparently, is that it “depends.” Comparing September sales to last […]
Creating Trust at the Service Drive: Remember the Four Cs
Quick: What’s the top reason for customer dissatisfaction? Unmet expectations. And while failed expectations happen for many reasons, at the core of every disappointing service experience is a breakdown in trust. Whether that happens due to a broken promise time or another example of miscommunication, it still means that an advisor or manager overpromised results […]
Three Questions to Ask About Service Dashboard…and One Special Feature
The service journey can be fast-paced and complicated. One missed appointment, a broken promise time or confused communication can lead to missed steps and a poor customer experience. The pace of service retail in this digital-driven and on-demand market places a premium on efficiency and creates a need to build an automated monitoring, communication, and […]
Round-Up: Automotive Service, Technology and Trends
Summer is almost over. And it would seem the years of ever-increasing new car sales are also coming to an end, which means service departments will soon be more vital than ever — a fact that underlines the need for an effective operational plan. Here are three headlines that show just how much things are changing: […]
Customer Retention: Three Simple Ways to Make Automotive Customers Happy
Customers come and go. Hopefully, they come back. If not, we’ll send them a coupon! Does this sound like your customer retention program? It might. After all, when times are good it’s easy to let retention fall off the radar. Investing in programs designed to bring back existing customers just doesn’t seem very important when […]
Discover why thousands of dealers have chosen Dealer-FX:
*Results represent multiple product configurations across thousands of North American dealers.
**J.D. Power 2019 Customer Service Index (CSI) Study based on a 1,000-point scale.
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